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The Hotel Florist

Sep 26, 2024

Hey everyone! Welcome to today's episode, "Prostitute Energy vs. Lover Energy." We're diving into some intriguing concepts today, starting with what exactly prostitute energy is and how it differs from lover energy. We'll help you understand which energy you’re operating in when pitching yourself to clients,...


Sep 24, 2024

Hey flower friends! Welcome to today’s episode, where we’ll kick things off with a strategy to grab a hotel’s attention online and I’ll also explain why hotels usually don’t work with wedding florists. We'll also talk about the importance of prioritizing consistent income while adding wedding and event income...


Sep 19, 2024

Welcome to today's episode where we dive into what it means to build brand equity in your floral business.  We start with the humble origins of my brand and how you can excel by leveraging what's already within your reach. We discuss the importance of aligning your actions with your business goals and why I focused on...


Sep 17, 2024

Hi Flower Friends, in this episode, we explore the importance of valuing your values when working with new clients. We'll start by discussing why I believe kitchen gardens will be a hot trend in the floral industry. I'll share how I added value to a hotel while outsourcing work and why having a large team...


Sep 12, 2024

In this episode, I share personal challenges faced in my business during 2022 and how I protect my peace during difficult transitions. I recount a valuable lesson learned from a conversation with a General Manager and emphasize the importance of building strong relationships for long-term success). I also discuss the...